Alpha Invitations

*NEW* assets and prayer cards JUST LAUNCHED

Start inviting by registering, then download your invitation assets today.

Why not? Try Alpha

The key message of this campaign is the ‘Why Not?’ approach to Alpha—we want to lower the barrier of entry for the potential Alpha guest and dispel any fear about the unknown. Alpha is for everyone; we want to reinforce that there’s no pressure, no follow up and no charge for the guest.

These invitations are designed based on the feedback of UK churches and research which shows us that 92% of guests are invited to Alpha via an in-person conversation. 65% of guests are concerned they will not fit in or will be judged at Alpha, and 56% of guests are unsure about what actually happens at an Alpha. (Global Campaign Research, Barna – March 2018)


Prayer plays a significant role in the success of Alpha and so we’ve created a prayer card which can help mobilise your congregation to pray for the term ahead. The card focuses on the passage from Luke 11:02 - ‘Your Kingdom Come…’

One way to use this card, is a month before your Alpha term begins, hand these out to your church and encourage them to prayerfully fill out the blank squares with the names of 3 people who they would love to see try Alpha. Then ask them to set their alarms for 11:02am every day for 21 days praying the passage in Luke as well as for their 3 people. 

We’ve already heard stories of people trying Alpha as a result of this model and would love to hear how you’ve used it and how it’s gone in your church @alphacourseuk.


What's included?

We’ve produced a new suite of Alpha Invitational resources, for your church to begin using from now until the end of 2019. These invitational resources are to mobilise your congregation to invite a potential Alpha guest and dispel myths or preconceived worries about attending. These assets include:

  • NEW Photography library.

  • NEW Print assets – from business cards, postcards and posters to pull up banner designs.

  • NEW Digital assets – from social media assets to ready-to-use slides for Sunday services.

  • NEW Prayer cards – to assist your church in running a prayer campaign pre-Alpha term. Give these to your congregation for a flourishing culture of invitation.

  • Alpha brand and usage guidelines – for editing the resources (we recommend editing them using Adobe Acrobat Pro) to curate the content to your needs.

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Where can I find what I need?

A note from our team –– help us to help you! If you haven't already, make sure you register your Alpha on Alpha Builder before you start promoting. This will give you access to all you need for the Alpha term ahead and will enable you to promote your Alpha to potential guests on our Try Alpha webpage. Then the friends your church members are praying for can find you easily and make their way to your Alpha on launch night!  It will also help us to keep a track of your Alpha experience and keep developing products that best serve you and your church.


I want to preview a sample before I dive in.
We’d love to show you a few of the new assets and designs in a bite-size pack. Click on the link to see what you can expect from the new Invitation.

I just want the standard resources, nothing too complicated.
We've created a range of resources that are ready for you to use. All you need to do is register via the link and then download the items you want.

I want to personalise the resources to include my Alpha's information.
We've made it easy for you to add important information about your Alpha to the printable resources. Check out the Alpha Shop.

I want to create my own invitation resources.
We're happy to share the elements of the Invitation for you to create your own custom resources. To download Adobe InDesign templates, high-resolution images and Alpha brand elements, click and they’re yours!

Get trained.

New to Alpha? Have run Alpha before? Already an expert? As you begin preparing for your next term of Alpha, we want you to feel as equipped and encouraged as possible for the adventure ahead. Hosted by local churches, Grow Alpha events will take place in cities around the UK and will include time to connect with other local church leaders for the best Dos and Don'ts in the business, courtesy of those who are experienced at running Alpha and know your city best. 

Here to help.

We'd love to support you as you invite people to your Alpha

We know preparing to promote your Alpha takes a lot of time and effort. We want to support you every step of the way, so make sure you've signed up to receive our regular tips, tricks and training. Through emails and social media, we'll give you everything you need to make the most of the invitation resources.

Penny for your thoughts

Be the first to let us know what you think of the new invitation! Message our team (and be as honest and you like!) using the form below so we can continue to improve the invitation experience for you and your church ––

Name *